Birta’s Wedding – Tamil Nadu 2013


Birta is part of the natural dyeing team at our Indian Dye House. She has been part of this incredible group for 8 years now and we were so happy to be there for her wedding. As being part of a different culture we were very intrigued of Birta’s arranged marriage which are still very strong in the Indian tradition, though starting to change. For many of us it seems like an extreme measure, but the reality is that their parents are only looking for the best for their daughters and sons. This cannot always bring good results but in this case Birta’s husband is a great guy and they seem very happy together.

After the sun went down on a Thursday night we headed into town where the wedding ball was held. It is custom to have enlarge pictures of the bride, groom, in-laws and close family out on the street showcasing the special night.

Guests arrive…As India’s growing economy continues to expand, millions of Indians are trading in their bicycles for motorcycles so hundreds of these vehicles were parked around the wedding hall.

As in many cultures people offer money as a sign of  best wishes to the newly weds. We felt honored to be part of such an important moment in Birta’s life and to see how happy she was to see us there. We hope for nothing but the best for her and her marriage.
After a few months of enjoying her new life Birta resumed her work at the Dye House and we will see her again very soon. 

Posted in General | Leave a comment

American Rag – local I.O.A.N retailer – Clean Clothes / Kenyatas / Sport Espadrilles


Location: American Rag – 150 South La Brea, Los Angeles, USA.                                              Spring/Summer 2013

Posted in General | Leave a comment

Dance Line, Toronto Canada 1972 (denim, fajas, espadrilles)

About the photographer: Herb Wise was the principal photographer for Oak Publications, a company that specializes in the publications on the Blues and Folk music. Through the 70′s and 80′s Herb traveled to the homes where these musicians lived and to the concerts and festivals where they performed.


These pictures were taken using a Nikon F2 camera with a Tri-x film for black & white prints.

Posted in General | Leave a comment

Clean Jeans – SELVEDGE – RAW – 100% NATURAL


Handmade Raw Selvedge Denim. Hand-loomed and naturally dyed in the villages of Southern India, cut and sewn in the USA achieving an all American finish. No hazardous waste has been released by the manufacturing of IOAN Jeans.
Posted in Jeans | Leave a comment

100pct Natural pigments-IOAN Clean Clothes Project

All IOAN Denim and Cotton Basics are made out of 100pct organic cotton and dyed with 100pct natural pigments. We are determined to make clothes without dropping hazardous substances to the environment. For the blue shades we use the Indigoferia tinctoria plant and the purples come from the resin left by the Lac bug in the forests in India. Yellow pigments are made from the Terminalia Chebula and red from the Rubia Cardofilia. All colors are made from Nature – no petrochemicals-
Traveling around the world we hear so many times people talking about how this or that river used to be transparent full of fishes and vegetation, while todays reality is completely the opposite, polluted with nothing left but black water, trash and a dangerous smell. This is the effect of factories dropping all their production waste into the water systems, and the garment industry has a huge responsibility about this.
Posted in Clean Clothes | Leave a comment

Industry of All Nations POPUP SHOP sketches for Bloomingdale’s


Starting the last week of March we will be installing the first 2 I.O.A.N. POPUP Shops at Bloomingdale’s 59st. NY and Beverly Center in LA. It will be a free standing billboard that will create an environment presenting the work we do around the world; showcasing materials, pigments and processes used for the development of I.O.AN. products, featuring the Clean Clothes Project ( denim, cotton basics and batiks), Kenyatas, Sport Espadrilles and Panamericana Chair.
Posted in General | Leave a comment

Muthukumaran presenting I.O.A.N. Clean Clothes Project

Clean Clothes, made in the Southern State of Tamil Nadu, India. World release starts March 15th 2013.
Posted in Clean Clothes | Leave a comment

The making of Industry of All Nations Clean Clothes

Industry of All Nations Clean Clothes Project. from Industry of All Nations on Vimeo.

Posted in Clean Clothes | Leave a comment

Kenyatas 2013

IOAN Kenyan manufacturer just sent us a preview for his upcoming Summer 2013 sneakers delivery. 

Posted in Shoes | Leave a comment

IOAN Natural Dyeing Dream Team. INDIA 2012

We are working on the Industry of All Nations Clean Clothes Project production for 2013.
Posted in Clean Clothes | Leave a comment